SEO Is Dead: AEO Playbook for ChatGPT, Claude & Perplexity (The New AEO Playbook for 2026)

Overview

A complete AEO (Answer Engine Optimization) framework for getting your business cited, mentioned, and recommended inside ChatGPT, Claude, Perplexity, Google AI Overviews, and Gemini.

Attendees will leave with a clear understanding of how AI answer engines source their information, what content gets cited (and what gets ignored), and a 30-day action plan to start showing up inside AI-generated answers within their industry.

Why you should Attend

Search traffic for most service businesses has dropped 20-40% since AI answer engines went mainstream - and it's accelerating every quarter. Your SEO consultant is optimizing for a search behavior that no longer exists. By the time you 'wait and see,' your competitors will already be the default answer when buyers ask AI about your category. You will not get that position back.

Areas Covered in the Session

• Why traditional SEO is becoming obsolete in 2026 - the data behind the shift
• How AI answer engines actually source, weight, and cite information
• The 5 content types that AI engines preferentially cite (and the 3 they ignore)
• Schema, structured data, and the technical AEO foundation
• The 'citation flywheel': how to get your business mentioned across the web in ways AI picks up
• Brand mentions, third-party citations, and the new authority signals
• Tools to monitor your presence inside ChatGPT, Claude, and Perplexity
• The 30-day AEO sprint: exactly what to publish in your first month
• How to combine AEO with existing SEO without losing rankings
• Live Q&A with the speaker

Who Will Benefit

• Business owners worried about declining web traffic
• Marketing directors and CMOs
• Content strategists and SEO managers
• Agency owners offering SEO or content services
• Founders of service businesses with high-value customers
• Coaches, consultants, and experts building thought leadership
• E-commerce operators
• Professional services firms (legal, financial, medical, real estate)